Becoming viral by driving millions of downloads is a dream of every app founder. However, persuading customers to share your app eagerly on the internet requires the app to have certain key features and functionalities. Also, to achieve instant virality it should pass the following four tests:

•    The app must have something worth to share. 

•    It must provide easy sharing and social capabilities.

•    Along with an increase in usage, it must provide the users with more value.

•    Sharing the app must be rewarded and incentivized.

Besides, your app must also have the following key feature to go viral:

1. Effortless design

The app must be easy to use without having any burdensome steps or confusing elements. It must provide a consistent flow to the user without any distractions. 

The best practices that your app needs to include are:

•    Offering one-click sign-in

•    Providing feature to share posts on other social platforms

•    Motivating elements on the start screen

2. Collects reviews

Positive reviews tend to increase your app search ranking in the app store. It provides users with a great impression while publicizing your app.

3. Easy onboarding   

Great onboarding is an important part of a customer’s journey. It effectively catches the user’s attention and increases the retention rate. 

The best practices that provide the users with a great onboarding experience are:

•    Concise and clear display of key features.

•    Step-by-step guide on functionality explanation.

•    Effective visual indicators.

4. Referrals and rewards

Fifty percent of purchasing decisions are influenced by word of mouth. Additionally, around 92% of people trust recommendations from their friends and family. Thus, referrals serve as a powerful medium to market your app. Offering a chance to test services for free makes people more willing to try for services outright.

Thus, implementing these strategies will certainly increase the chances of your app virality.